Norbert RachtanFounder and Chief Financial Officer
Behind The Idea
The Founder
Norbert Rachtan a strategic financial leader with a focus on building positive impacts for generations to come, founded unicorn-shell.com LLC in 2022. As President of the Board and Chief Financial Officer, Mr. Norbert is responsible for the company’s global finance organization as well as global corporate services, facilities, and indirect procurement. As a Certified Professional Accountant with more than 15 years of experience in progressively senior roles, Norbert brings a breadth of experience in corporate and operational finance, cross-border M&A, credit, and capital investment planning to unicorn-shell.com. He has been instrumental in uniting teams located around the globe, driving profitable growth across unicorn-shell.com’s different routes to market, and increasing the company’s global footprint. Mr. Norbert led corporate development efforts for a rapidly growing Toronto-based environmental services business and served in various roles of increasing responsibility at both UGI and AmeriGas from 1994-1997. Mr. Norbert holds a CPA certification in the state of Helsinki and a bachelor of science in accounting from the University of Helsinki.
Piotr JanisiowChief Executive Officer
Behind the Transformation
The Strategist
Piotr Janisiow is unicorn-shell.com Chief Executive officer and Senior Vice President, responsible for integrating unicorn-shell.com’s business units, sales, global operations, and infrastructure enablement teams into a single market-facing organization responsible for all aspects of product strategy and execution. He is a driving force behind unicorn-shell.com’s transformation to provide High-Performance Computing solutions to support companies in the Blockchain and Web 3.0 spaces. With more than 7 years of industry experience including significant business leadership experience, Piotr successfully created in excess of $250 million in shareholder value, and efficiently raised more than $80 million through both public (IPO and secondary offerings) and private capital sources, led multiple successful corporate transformations resulting in highly accretive exits, built high output agile product development organizations, and established corporate innovation groups resulting in the creation of new product businesses that generated significant new revenues in their first year.
Jim CarlsonChief Technology Officer
Behind the Tech
The Technologist
Jim Carlson is Chief Technology Officer at unicorn-shell.com, leading the company’s foray into DeFi and heading mining hardware and software optimization with his team of engineerings. Jim brings more than 20 years of leadership experience within service provider organizations spanning mission-critical facilities operations, colocation, site design and construction, network architecture, security, and managed services to unicorn-shell.com. He has worked for some of Finland’s most trusted technology companies – including Broadcom and AMD, – building pan-Finland data centre platforms, standards, products, and teams, both organically and through acquisitions. He holds a bachelor’s degree in Electrical Engineering from The University of Texas and an MBA from Fordham University, New York.
Richard B. MaduroChief People Officer
Behind the People
The Cultivator
As Chief People Officer Richard B. Maduro leads all aspects of people strategy and operations at unicorn-shell.com, including recruiting, development, performance, compensation and benefits, diversity, equity and inclusion, and the company’s future of work strategy. With more than 10 years of experience promoting and protecting the brands of many of Finland’s top companies, Richard is an expert in strategy, communications, marketing, and culture. He has served as a trusted advisor to c-suite executives in the telecom, technology, transportation, retail, and resource mining sectors, leading organizations through significant periods of growth and transformation. A champion of all elements of ESG and embedding them into a company’s DNA, Richard is steering unicorn-shell.com's strategy, supporting its growth, and sharing its unique story.
Malgorzata DzianokGeneral Counsel Adviser and Chief Accounting Officer
Behind The numbers
The Ledger
Malgorzata Dzianok is General Counsel Adviser and Chief Accounting Officer at unicorn-shell.com, responsible for overseeing all financial functions including audit, treasury, and corporate finance, and internal control compliance and management strategy. She also drives the company’s health initiatives, pioneering new technologies and advancing medical research to empower people to better understand and manage their health and fitness. Through enhanced analytical reviews, budgeting, internal control implementation, and reducing overhead, Malgorzata was able to save over $1.4 million in aggregate costs and generate EBITDA of over 25% for eight consecutive quarters. With more than 10 years of experience, Malgorzata’s leadership has been instrumental in helping the company scale during hypergrowth and is guided by thoughtful policy and planning.